My example of a bad website was Cruise Only. I chose this website because, it was a website that had a relation to my major, which is Hospitality Management. CruiseOnly is a travel agency based website which allows potential clients to find information on cruises. First off, I did not like the color scheme of this website. The colors and pictures were difficult to understand. When booking a cruise or even researching information about a future cruise, you want the information to be visible and easy to navigate. On CruiseOnly, the information was difficult to find and did not give you much info on cruises because you have to call their TollFree phone number to receive any type of price. If a person were to book their cruise on this website, they would call the phone number and speak to a travel agent, they can not book this by themselves. Also, I did not like that on the homepage of this website the promotional pictures were showing activities aboard the ships rather than the ships themselves. As a travel agent myself, I want to make sure I am promoting the product itself and then I will market the amenities later. I would definitely not recommend this website to anyone for their bookings.
On the other hand, my example of a good website is Disney Cruise Line's website. This website is absolutely beautiful. The colors and pictures are vivid, the page is easy to navigate and it is easy to find prices to a potential cruise. Disney shows off their ships proudly on the website and not just amenities. As soon as you enter the website, you are welcomed by a breathtaking picture of Disney's private island, Castaway Cay. Also, I love that the website offers a virtual tour of each ship so guests can take a look around the ship before they board, to get familiar with the areas. Finally, another great feature the website offers is the tours of the ship's staterooms. All cruises have a variety of staterooms, but Disney seems to offer many types of verandah rooms. Disney shows all options of the website through pictures. I would recommend this website to anyone who wants easy access and navigation while booking a cruise.
